Ultimately, you should build your content and your YouTube channel around stuff you actually like.. that's what will allow you to keep posting long-term. I see a lot of people limiting themselves by thinking they have to post about "this" or "that." Remember, it's "and," not "or"... Post the sh*t you care about and build a community around that!
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Gary Vaynerchuk is a serial entrepreneur, and serves as the Chairman of VaynerX, the CEO of VaynerMedia and the Creator & CEO of VeeFriends.
Gary is considered one of the leading global minds on what’s next in culture, relevance and the internet. Known as “GaryVee” he is described as one of the most forward thinkers in business – he acutely recognizes trends and patterns early to help others understand how these shifts impact markets and consumer behavior. Whether its emerging artists, esports, NFT investing or digital communications, Gary understands how to bring brand relevance to the forefront. He is a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase and Uber.
Gary is an entrepreneur at heart — he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full service advertising agency, VaynerMedia which has offices in NY, LA, London, Mexico City, LATAM and Singapore. VaynerMedia is part of the VaynerX holding company which also includes VaynerProductions, VaynerNFT, Gallery Media Group, The Sasha Group, Tracer, VaynerSpeakers, VaynerTalent, and VaynerCommerce. Gary is also the Co-Founder of VaynerSports, Resy and Empathy Wines. Gary guided both Resy and Empathy to successful exits — both were sold respectively to American Express and Constellation Brands. He’s also a Board Member at Candy Digital, Co-Founder of VCR Group, Co-Founder of ArtOfficial, and Creator & CEO of VeeFriends. Gary was recently named to the Fortune list of the Top 50 Influential people in the NFT industry.
In addition to running multiple businesses, Gary documents his life daily as a CEO through his social media channels which has more than 34 million followers and garnishes over 272 million monthly impressions/views across all platforms. His podcast ‘The GaryVee Audio Experience’ ranks among the top podcasts globally. He is a five-time New York Times Best-Selling Author and one of the most highly sought after public speakers.
Gary serves on the board of MikMak, Bojangles Restaurants, and Pencils of Promise. He is also a longtime Well Member of Charity:Water.

I Think you have to make it about the personalities and broader right because it's so Niche look at Wine Library TV it was about wine for the wine business that's Niche but then it was also about Gary vaynerchuk and then it also became about like macro thoughts of like patience and so I think you've got to run a very similar blueprint. Yes the thing then about you then about things that helped you build your business.

7 thoughts on “Diversifying your youtube content”
  1. Avataaar/Circle Created with python_avatars PurelyIndividual says:

    😎

  2. Avataaar/Circle Created with python_avatars GaryVee says:

    Ultimately, you should build your content and your YouTube channel around stuff you actually like.. that's what will allow you to keep posting long-term. I see a lot of people limiting themselves by thinking they have to post about "this" or "that." Remember, it's "and," not "or"… Post the sh*t you care about and build a community around that!

  3. Avataaar/Circle Created with python_avatars Cam Newton says:

    Amazing!! Thanks Gary you are an inspiration

  4. Avataaar/Circle Created with python_avatars Travis Smith says:

    With this.

  5. Avataaar/Circle Created with python_avatars Sofia Mar says:

    Great!

  6. Avataaar/Circle Created with python_avatars Mitha says:

    Gary was IN IT before this was a thing.

  7. Avataaar/Circle Created with python_avatars TUF Firefighter says:

    What's a realistic timeframe for establishing that base of "core knowledge" content then branching off into "core mindset" content?

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