Today's video is the newest edition of 4Ds! This episode provides so much value for small business owners who have built they're businesses from the ground and are hesitant to hire more employees, as well as tips for medium-sized content creators on how to branch out and try new things. We also tackle other important subjects like the concept of beauty privilege in society and the reality for student athletes who don't end up making it pro.

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Gary Vaynerchuk is a serial entrepreneur, and serves as the Chairman of VaynerX, the CEO of VaynerMedia and the Creator & CEO of VeeFriends.
Gary is considered one of the leading global minds on what’s next in culture, relevance and the internet. Known as “GaryVee” he is described as one of the most forward thinkers in business – he acutely recognizes trends and patterns early to help others understand how these shifts impact markets and consumer behavior. Whether its emerging artists, esports, NFT investing or digital communications, Gary understands how to bring brand relevance to the forefront. He is a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase and Uber.
Gary is an entrepreneur at heart — he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full service advertising agency, VaynerMedia which has offices in NY, LA, London, Mexico City, LATAM and Singapore. VaynerMedia is part of the VaynerX holding company which also includes VaynerProductions, VaynerNFT, Gallery Media Group, The Sasha Group, Tracer, VaynerSpeakers, VaynerTalent, and VaynerCommerce. Gary is also the Co-Founder of VaynerSports, Resy and Empathy Wines. Gary guided both Resy and Empathy to successful exits — both were sold respectively to American Express and Constellation Brands. He’s also a Board Member at Candy Digital, Co-Founder of VCR Group, Co-Founder of ArtOfficial, and Creator & CEO of VeeFriends. Gary was recently named to the Fortune list of the Top 50 Influential people in the NFT industry.
In addition to running multiple businesses, Gary documents his life daily as a CEO through his social media channels which has more than 34 million followers and garnishes over 272 million monthly impressions/views across all platforms. His podcast ‘The GaryVee Audio Experience’ ranks among the top podcasts globally. He is a five-time New York Times Best-Selling Author and one of the most highly sought after public speakers.
Gary serves on the board of MikMak, Bojangles Restaurants, and Pencils of Promise. He is also a longtime Well Member of Charity:Water.

That's that's where we're finally realizing we're so exhausted. Yeah guys, you you're you're in the best spot ever. You grind it because you loved it. Yep, now you've decided you love it a little less. Now you can travel a little bit because kobits are like you just want to live a little bit. So how do we get over that whole like perfectionist control thing when you realize it's a company not you guys? The saying I'm sorry to a mistake is more powerful than not making a mistake. Do you know why I'm Never Scared Because when I find that we made a mistake I call the person I apologize I Make it awesome. You know what can fix your fear? Refund people I do it all the time around the room. Uh, like I mentioned before, we're gonna start with big G Movers over in New Jersey uh and get to the bottom of what they're looking for. So crazy Big G you're up all right so I tend to ramble so I'm going to try not to do that. We have been in business for 10 years now. We stumbled upon the moving business basically just out of Need for for survival. Um, long story short, so started out needing needing something to do quickly to get him back on his feet again. and it was him and a friend and a small 15-foot truck. And here we are 10 years later with a fleet of seven trucks and uh, 25 to 30 guys during the busy summer moving season and all that to say it is still just him and I wearing every single hat, doing every single thing stressed out, maxed out. Taken this as far as we possibly can. How much revenues are doing? Revenue Numbers are all you. uh, it's it's it's up there. It's um, you know the cost of everything has gone through the roof. So profit margins, but about five million and profit over a million over 20 on a five top line? Yeah, yeah, okay and okay. so and that includes do you take a salary and then do dividends or no strictly salary? Um for Tracy and um, I'm a, uh, a helper, worker, driver, driver, all that type of deal. We're in a lot of hats. We'll say it again. Where does the profit go back into the business? Trains to the business and you know we just, uh, we've had a lot of you. start off with used trucks and upgrade. We finally got a brand new truck. Very first time the money's gone into the assets. That's where the money sits. Correct. makes sense. Correct. Only money taken out of it is is a very modest salary for myself. Makes sense. Um and we're doing. we're doing. we're doing well. I Mean it's his. last couple years have really taken off, but it's we're at that level where it's like uh, we we need. Uh, it is not enough time in the day. you know? We have a family of six, a blended family of six kids and it's just like You know colleges and everything else going on in sports. Uh, it just becomes um we are I hear you talk about making you're making the cliche mistake of not three times. Yeah, we did. The hustle only goes so long and we're I'm feeling it now. You know we we grind it for for many years and we're at the point where we definitely have to help. You know, uh, we're We're asking why did the why did the three times fail Okay So for the longest time we we sold ourselves. The story of people are buying us. it's it's Gary and Tracy's story literally like the cliche American dream from like below below below nothing building this out of survival mode to wow like you guys built a life and and made it the the comments like when's the TV show like when are we getting personal attention me coming out, you know the same an hour later after them calling, doing an estimate and booking it 95 of the time. The thing that is always shocking to people about my company when they realize I did the complete reverse even though I was me right? right? So so we're we're kind of. You know why? You know why? No, because the reason you're over it is you don't need it for your self-esteem and ego anymore. Interesting. Yeah, so what? what people don't realize is there's a subconscious element because it's such a gorgeous story and it feels good good for you. But I did it by creating awareness about me. but in not being my business mom, you made it your business model. On top of it being your story a hundred percent yeah. and so you just need to unwind that now and good news you're going to be. You're only scared about do you remember the boogeyman? Or like a witch? Or like whether it's skiing or or kissing a boy or girl or swimming or riding a bike. Literally, the only thing that is you up right now is fear A hundred percent a hundred percent. And I would argue that the reason the three people failed was you weren't ready. Correct. You're on the no matter how good, bad or indifferent they were, you needed to get to this point, even by listening for two sentences you needed to get to this point to actually now set that person up for success in a meaningful way. I Don't know how to get over like I was saying to Joe We're we're literally cutting the cord on the baby that we birthedral. Absolutely. I'll tell you how I'll tell you how you do it the next time you talk as a company, an ad, a video, the website. like. The next time you do anything about the company it it's gonna be a different story. Ricky Thompson in Clifton New Jersey Doesn't give a about you two foreign. Here's the thing I Know you touched upon it like what happened to the ones we did hire like I jumped in with all my effort for literally six I would say six seven months side by side on the phones letting him listen to me book it was going well I I Maybe just bad luck with his health and then we're recording and hearing the messages when when I wasn't there and I was like let me step away, let me let him do his thing and then hearing it is just that's the part I don't know how to get over that cringe of like. I would have said that right. It's an awkward I don't want my well, you didn't You didn't potentially compensate enough for the right kind of person. Correct, That's probably what it is. It was a wrong person. Maybe not the right. uh, one. You don't understand. You're looking for that unicorn. Yeah, you were. You weren't looking for unicorn. You were looking for a unicorn that was selfishly filling you, right? We're looking for looking for something that was not only help us, You know somebody that you didn't have to pay that much. Or at least not like you, right? right? Somebody that you wanted somebody that you didn't have to pay that much that you weren't going to give Equity to, right? Yeah, No, shine away from you. You were looking for a selfish unicorn. which is different than looking for a unicorn. True I am not denying one word that you are saying. Listen, this is the beauty of like being around small businesses my whole life. Like I really know this and like I'm so pumped for you guys. not because I'm pumped because I'm on fire here and nailing it I'm pumped because you're ready. You know, fast, you can make this work by giving some kid the 27 year old you five percent of the company that he or she earns out over the next three years. Who's gonna double the business and you're gonna have a problem on the other end because he's going to come to you and be like your faces I Took this business from five to ten and I only won five percent. What are we gonna do about it? And then the other question is yeah. Like when we do pour the gasoline on this, yeah we we like put our own brakes on it because then it's like you can't handle it. We're getting the guys. That's right, the news on that that's going out in 12 seconds. You're going to have people that work at Verizon right now making 200 000 a year driving trucks for you in six months. You have no problem on that. That game is about to come over in about an another eight weeks out of the bag because labor shortage is not going to be your problem going forward. Great because we have multiple. We're ready with the trucks. It's an industry problem. Thankfully, that one is not just our problem. Yeah, that's an American problem. The government paid printed unlimited money right now that money's been deployed into more dumb right? All right. So then I won't use that excuse. That's definitely not excuse we won't need to get a good one for me. Yeah, exactly what you that one is to your point I Love how you said that. Good for you. So here's what I would say: Be prepared to give up five percent of the business. Be prepared to give up no percent of the business in the first year. Hey, Carl We think you're the guy you get. It's A. We're going to give you a you know, this is a three-year deal. I'm gonna come in. We're gonna pay you this salary more than you're accustomed to. This is your investment instead of into a truck into your happiness If you crushed like we have to fire you because on the 366th day according to this contract you get 2.5 percent of the company and on the first day of the next year you get another 2.5 and then at the end of the year not only do you get the salary, but in the second year you get 2.5 percent of the profits at the end of the year and the same thing in the next year. And you. There are a lot of people running around. New Jersey that will do that deal that are better than you too. That's that's where we're finally realizing we're so exhausted. Yes, you, you're you're in the best spot ever. You grind it because you loved it. Yep, now you've decided. you love it a little less. You got the six kids and you want to. Now you can travel a little bit because Kobits are like you just want to live a little bit. How do we get over that whole like perfectionist control thing when you realize it's a company, not you guys insights? The saying I'm sorry to a mistake is more powerful than not making a mistake. Do you know why I'm Never Scared Because when I find that we made a mistake I call the person I apologize I Make it awesome. You know what can fix your fear? Refund people I Do it all the time and that's just it too that. that's why we have a five-star reputation Because we do whatever it takes. Want to hear something awesome? Here's something awesome. If you had four stars on Google your business would be twice as big. Um, that could easily happen. That could easily happen Buddy. Actually, it doesn't have to easily happen. If you give somebody five percent of the business that is a 28 year old you. It won't happen. Gotcha here. Do you just stirred up something that I probably We've been discussing for many years? It's um, the oldest gentleman we have um with our company. We started with me and grinded and he should have been off the truck five years ago. but we continued continue. We increased this pay so he's doing estimates on the side. He's doing customer customers on the you know, after hours weekends making additional money. So he has a good life, a good living. We owe it to him in a sense, but he should be the one that should be a percentage owner of the company. But right he it. he would have to be retrained. It's not something where he's he does it the way we want. We're kind of stuck with him. so I don't know if that's the right guy. but I don't want to just put it. There's a part of me that says there's a part of me that says he's not, but you give him one percent because he's family at this point and he earned it. Oh yeah, and he's your eyes and ears and doubles completion system. You nailed that. He knows it better than anybody else, right? That and that's any acts like us when nobody's out there. I Give him one I Give him one percent I give the new person four or five and you and that one percent is for thank you slash you're going to help this kid succeed. My head is already like you have. Just the percentage of the company is something we have never talked about. it's been commissioned. We're always like, well we can give him this much commission, right? Just a philosophical. It's a philosophical POV it's your religion. that's why you haven't thought of it Europe entrepreneurs that are like we don't give up Equity of the business right? right? And 10 years ago we have I got a Christmas we have a Christmas party. We want to give him something like oh my God You're staying with us for 10 years and dedicating your life I mean what what better Christmas Gift It's done. Deal, You nailed it. It means something to him. He gets an extra bonus every year at the end of the year on top of everything else, Right? Because that one percent profit interest is gonna matter. You're right. it's Huge. James can lead to a bunch of Jersey business lawyers or stuff like this is a great strength of his. What? I just talked about. so I'm sure he'll help. Awesome! All right. we're at time on you guys so we're gonna go switch over to Rob now. Pretty cool. What happens when you just take a different perspective like how it unlocks every single issue. Amazing! Thank you of course Rob You're up. Oh man, that was quick. Okay, Uh so I don't know if you need any more content. Okay, let's do a squeeze this lemon. What? What do you? What do you want? specifically? Oh sorry you said no contact. So so he here's the big thing that I think I know a ton about you. but what's the current question at hand? Gotcha Gotcha Gotcha! So so we as a family are having a lot of fun. Um so you know right now making probably around 80 000 a year just making social media content which is insane. Um, and so. but when we talk to people that seem to be really in the know, uh, like a mutual friend, they're saying like ah, it should be way more than that And so for us, it's not about necessarily making more money. Um, but we don't want to leave stuff on the table either so that we could do some of the fun things that we want to do. Uh, so for example, like gonna my kids are designing shirts that they want to sell now that you know. So whether or not we sell a lot or a little doesn't matter. it's just kind of fun. You know, down the road we we want. My wife wants to renovate a house in the small town we live in. Uh Like Houses So TLC was interested but we said no because that's not the brand for us like we don't want to be about us. but another production company is pitching to HGTV about the small town renovation and that kind of life. So so there is some of that. we want to do more media but definitely a certain brand of it. So I guess the big question is is that of course keep doing what we're doing I just feel like it seems as I talk to other people I just want to make sure that I'm not blind to what I don't know if there's things that we can do to level up that we want to be smart and doing those so you know at 1.7 billion views, we haven't put any money like we haven't paid for any advertising at all. We haven't paid for any like I think promoting videos yeah, how would you like to make your money? Um see, that's a tough question I think I I like to have the option like I think me personally I just love new things so like and so that's really hard to say. So like if we we want to do a coffee shop in a small town and so I love to make money that way I love to make money selling T-shirts I Love to make money a brand like uh, you know coming and say hey, do a video for us We pay you ten thousand. That's fun. You know it's similar to the last question. why don't you do what the Demilios did? they brought in my friend Greg who worked at UTA as their business manager I Think you know you know, do you want to be the business CEO or do you want to still be part of the content? Create a process and that's what you have to decide because everything you just mentioned are all viable. I I Don't think I'm good enough at business. We'll help you. Yeah, that that's that's the question. Yeah, because it's like I have a sense. if I said this is 100 right? Which is what I'm telling you. Yeah, the sense. based on how much money you are making, what, you'd be willing to pay that person on salary and then give a commission of the deals like the what feels right in your stomach. Yeah, I mean some of it because right now I'm just trying to think I'd have to take a look to see what we could give up. I'd be willing to give up, you know, as an investment. Anything that we could as long as we can still buy food for the kids and close, um, salary? Well, I I mean we would, but right now we're making like 80 000 a year, right? I Don't know your savings I Don't know your humility of selling stuff like I'm I'm asking backwards now. Okay, um yeah we I mean we just don't have that much in savings. So 70 75k? Yes, um, don't forget. don't forget the concept there is if you bring in the a killer at 75 and they're out there. yeah, he or he generates 330 for you, she makes 10 on the 330, she gets 33 and 75. you're pumped. Yeah, yeah, of course you're gonna have to make that bet. Okay, and so so right now, we don't have an agency that's one of those things. So when you say yes I want you to have a business person internal that lives and breathes the family. Okay, because you won't go from 80 to 300 without it. Okay yeah, an agent an agent. you're going to be one of many I want you to be their only child. Okay, uh Joe James um Julia I'm thinking former Vayner Talent people something we're talking about I'm not sure who but 75k stuck to Hannah Let's talk to Dio Let's talk to steal you guys Gals can kick around. So let's think about some people remind me where you live Rob So it's called Greenville Illinois just small town of seven thousand forty five minutes east of St Louis Missouri Okay yeah. the answer brother. Yeah and and that's and and so that's the only way as far as like making. Additionally, now no I'm sorry I mean that's not the only way. the only way is somebody who's a business person to be running the business. Yeah yeah and and I think we we need that because I I don't know what I don't know and I think you know it's fun like I love to spend time with the family I'm not always like I like to try things and just for experience but I'm not the guy that's going to figure out the bottom dollar. the spell spreadsheets, that kind of stuff. It's not my world at all. So or know how to get 38 000 out of you know, almond milk? Yeah or know how to do the Creator fund on Snapchat where you're making 63k from your impressions. Yep, the business person. That's exactly what we need. Yes, yes, you're stuck because the agent you'll lose more on. okay, you'll waste time and energy. People are always scared to have somebody and pay them because they're like I'll get an agent, they'll take 20 I have nothing to lose, but you have to lose it. They're not gonna do anything. Yeah yeah, the mother here. lost of your relevance. Yeah yeah. so as far as like as far as platforms go, uh Tick Tock Ebbs and flows it was our biggest you called it a long time ago in the last year. YouTube has gone crazy for us. like in the last year alone where we grew a half a million followers. 500 million. I'm sorry because all shorts. Yeah yeah, we've done some long-form content and it just takes a lot more time and it just doesn't get the views. but our shorts like one short has like 160 million views how you doing with Facebook reels. so we couldn't get anywhere with Facebook reels. Um as far as getting the ads turned on and so we started. So so So Um, so we actually are going to work well. we jelly smack. um I don't know if you know the company they're going, they they basically are running all of that for us now and then we're splitting Revenue Um okay yeah, hesitation is on. That is just because you can't monetize the revenue doesn't mean you should stay. Take the attention too expensive I think James but he should meet him Alex See someone's a great name? he's he won't take 75 but he might. he might take I like him a lot. James So and I like the tall family a lot. So there's maybe a scenario where they pay him a certain amount and I'll kick in some money of like guaranteed revenue from marketing like yeah, that's a good name. definitely reach out to him. Yeah and I get that with on Facebook And so that was. We kind of felt stuck and and again, not not no, we're just trying to figure out ways to get going and so like yeah with the Jelly sacks minute scenario felt like we weren't do we. We just weren't doing anything there anyway and it felt like trying to get some traction and and so uh, that that may have been the wrong move to go. but I'm just uh, that's not a big deal. Yeah, it's like that's like a splinter in a world of cancer. Your cancers you don't have a business person. Yeah, okay, Yeah, Yeah, that makes sense. We'll get on it. Okay, there's really nothing else. I mean we'll We'll keep going because there's really nothing else to say here. Yeah I know too much about how much good quality, creative you have you. You should be doing everything with anything that touches big and tall tall culture like there's a ton of business. Yeah, so do you think coming into In you know three years ago? I I Well I mean we only started this 20 months ago. but I did take your advice and went on LinkedIn and and messaged every company I could think of that um and even you know any product that we we use at all nothing. I'm just the last thing is like we've never let that never led to one deal. Yeah, because you're not good enough at it. Yeah, which is okay. I got F's in school. you know it's what. I didn't know at the time, nor did you really was. Were you a natural salesman? It's okay that you're not. Yeah, who gives a yeah? I think you need one? Yeah, All right. So so next step should I reach out to Alex I Just uh DM them right now and Julia are gonna gather strategize. Yeah, we've got this whole thing recorded. We're taking notes, we'll be doing the reach out and we'll reach back out to you Rob, We'll take the next step for you. Okay, love it. So totally it's curveball because I maybe have one more minute here left. Um, so how do you feel about lava resilient? Red Devil still I Feel like I'm going to build the next Sesame Street meets Pokemon and that everybody that has a boyfriend will be happy with me that I did. And obviously the Red Devil is super hot in our world so it's better to have Pikachu than it is to have shmikachu. Yeah no. I'll say like and I took your advice I sold everything. We made money on Nfts and so the Hollow Wizard won Hollow Wizard 2 and the Red Devil It's it. They're just sitting there until my kids kill me off. Monster Yeah, it's a fun one. Here is one hollow wizard. It's a monster. Yeah, it's funny. If I'm right even halfway right, it's a monster. No. All right. So all right. yeah, thank you so much Gary Thank you. Enjoy! Go ahead. Um so I know since you have to go, mine really is about, uh, traditionally electoral contact company. So really like service and make the money and go. So we kind of stumbled in over covet making this support media content as a result of our kids and all our kids friends and so what? I know? Like my family's a good sports family so four percent of the kids make it pro no matter what Athletics what they play so they invest all this time right? Um and I know that 50 of the fun office staff in Pro Sports make over 100k but there's very, really little information about the pipeline for kids to get there. They have to go to college usually to even make it in Pro Sports other than basketball, so you're dumping money into that with the hopes of getting picked up and then you don't So they end up with debt and bum jobs and really no segue into a life in sports after they play sports. Four, eight, nine, ten years. Um, you know, go ahead, keep going. Yeah, so and starting this small Sports content thing on Tick Tock and YouTube again just fell into it I started looking at okay, how can that Gap be Bridge could we do a media company that had like creator games and the kids actually get hands-on experience and being coaches and VP in person almost like I guess ESPN and exchange? this is in Reverse But um and because I come from such a very traditional service where I'm like okay, how do you make a business that sells and makes money I know Vayner random Community engagement is that the same as like a bajillion eyeballs and then itself because that seems very nice You've got a big Advantage it's going to all these Fortune 500 Brands and saying hey, remember 24 months ago when you guys all committed to giving so much money to Black owned businesses and you haven't done any of it yet? Well hello I'm here and look at this space and hey Under Armor hey Procter and Gamble hey Pepsi hey that you all talk that big game, write me a five hundred thousand dollar check to be the sponsor of my thing. Joy You will not believe how many people will do it there I Live in this world. They're very concerned that they haven't wrote the checks that their mouth said they were going to do and that the Wall Street Journal or at age are going to call them out. So should we do the play of having kids, make myself I apologize to it Joe What she needs to do is create a Vcon right? Create. Remember the volleyball lady from the last meeting? Yeah Tara She needs to create her Super Bowl of this of these right. Her game, her weekend, her thing. She needs to figure out what the cost of that is. It's going to cost me 219 to put this on and we need to. She needs to make a deck and we need to help because we love to make that deck sellable to somebody for 400 000. there you go Now she's got all that money. She spends some of that profit on filming everything, making unlimited content, and basically you're in the media events business. Joy Yes, here you use the meat the content to now put you in a position for me to give you the business track of you should do an event. You got to make a badass deck. but you have a big Advantage my dear which is not as been a historical advantage in this country. These companies are in a bad place. they've made big commitments and they have not delivered and with my co-sign we'll get you meetings I'm there. So is it the way you think about the content in the event? Is it really in terms of Super Bowl or is it all the games as well leading up to the big? Super Bowl how do you think about it I Think you need to do an event like right? like I don't think you I don't think you got it like that yet I Think you could pull off a weekend but I don't think you're ready to have like a league? Yeah okay, we start small. let's do the you know, youth con you know, or youth bowl or whatever you call it I don't have all the details. obviously we're just starting, but basically this weekend, where do you live? Virginia Love it. Literally, you know, try to think of Brands um North Carolina obviously Atlanta but those are more expensive I like Virginia I think you could do it there I I like I like Char I like Charlotte a lot because the suburbs of Charlotte you can get the proper field Brands like it there. there's Brands there. and you put on a Olympics or whatever the you're doing you know like an event to put their logo on all the gear and you'll give them content after the fact. Once you got the big one, you go. Now you get the 25k for Piggly Wigglies and 25k from Bojangles I'm on the board of Bojangles I'll make sure I help you. Okay, all right now you're on your way. You have a business model Sports Perspective: are you more towards basketball because Maryland and Virginia as a combo tons of talent in that region. Like it might be a great place just because based on the high schools alone yeah we're like football basketball years ago and everybody was like I'm like you don't sleep onto the ball so I'm not married I mean we are big football and I think DMV in general is like we want a football thing because we don't really have one. Um, but I'm open to whatever it needs to be. We have kids who are doing like lacrosse and all of them end up in the same bag. Um and so I'm open to whatever it needs to be for it to win. We'll give you some help for sure. As Gary mentioned, we'll We'll help you build the deck and we'll get you guys running. Um for sure that's awesome! Thank you! Foreign that you want to impart upon Joy or any of the other guests. Yeah, Joy needs to make it clear to people what they're getting. We're gonna have these in the morning on Saturday Eight teams put together by my crew compete. then it's four, then it's the final four at night, then the championship games in the morning. Then we have a keynote speech about building these kids up in life. Here are these four speakers. You know we got to make a real events deck. Joe and I Feel like you can find the Robert Souza James you have your hands and all the alumni of our history here, the shoes of this and the Kim Garcia that and a million other things I Know, you know James So just help her make that proper deck. Then I'll come in and help her get the meetings for sponsorship and then she has a business model. then she's going to taste blood in the water. She's like oh okay, if I get more eyeballs on my content then I can charge more next year and she's got something Yeah, very cool. will do Rob That's what a business person can do like if I'm your business person I'm like, why don't we create tall con at the Javits Center everybody on Earth who's six seven and over come oh Gary you're over six seven six eight, six foot eight I qualified. That's right where she comes from. We might be a big fee, we might be both Gary but we were a foot apart. These stories about left-handers You go buy golf clubs and baseball. Well, you know what you know what I mean Rob All of a sudden you can imagine how if you're making a piece of a piece of content every day of like tall con, you know Chicago Hilton 2023 Every single person that it's in your bio, every person that sees a viral video you know what they're gonna do Gary's one of those six mixed kids is gonna see it they're gonna send it to Big Gary over there and be like you should go. You know, like humans, one of the biggest issues in society is tribalism. The reason we have race and gender religious issues is people like to team up with their own. You know a tall conference would be cool jokes about being pissed at company. By the way, you can start really making change when you do something like that. Yeah, can you guess speak at a tall conference or no? I think I'd be eliminated brother. But you know you know what's cool about that. Five years in you could like change the laws of like how much airplane space there like you could do right? I Keep thinking about the things that culture hasn't gotten to like. So I've been obsessed with this concept of beauty privilege. You know people talk about like white male privilege. They talk about wealth privilege. There's no bigger privilege in our society than Beauty right? I'm like when are they going to get the pretty people then I Think about like, who are we going to support Like being tall like real tall like there's a lot of challenges with showers and flights and like real I got I got some bumps so some fun stuff like that I Just think about where the winds are going to blow. Yeah and for us, it's and we don't want to try to be like altruistic because that's not I mean we, we are. But what we've found is that everyone thinks that tall people like have it made and so the amount like my girls who are tall and skinny and I've been I was skinny until I was like 30 years old. There's nothing they could do but the amount of time she's told to eat a cheeseburger and stuff and and how basketball coaches expect more out of the tall kids. and and so it's not about that. but that's one of the yeah. If we're gonna worry about people's self-esteem, we should worry about every variation. we're aware of. What a poor kid's self-esteem issue is. We're aware of what a dyslexic kid's self-esteem is. We're aware of a black or brown skinned in America self-esteem a Jew in Europe self-esteem We know about these things I Don't think we talk about someone who's six seven at eleven, what their problems are. And by the way, I'll go the reverse. When your entire life's value system is predicated on how attractive you are, you should see what happens. These people have 40. there's no greater decline to depression than somebody who's ripping attractive up to 40. And then they start losing their self-worth and start doing all sorts of plastic surgery. All sorts of if you've been told your whole life you're a you're something. Because of this, you can change a lot of things to fit, you know, father times undefeated. So I like these conversations, you know it makes us more compassionate and thoughtful. I'm very I look at every person on Earth every moment I move and say I think about my children incredibly wealthy, right? I'm like I would die if I was Xander die knowing that everything I accomplished in life forever People would say to me yeah, but Garyvee your dad did it Yeah, that sucks. If you're capable, it's one thing. if you're a schlemelon, you're like it at least I got a nice life but if you've got it like that so everyone's got something. And until we realize that there's nobody when I generalize and stereotype. By far the people that I think are most upset are rich white dudes. You never hear that. But I've been around the world and I can tell you it's an it's a really tough group. It's a lot of bad behavior holding up those facades and Security's real. So anyway love you gang! Thank you.
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18 thoughts on “How to overcome fear as an entrepreneur and business owner – 4ds consultation”
  1. Avataaar/Circle Created with python_avatars mohit yadav says:

    @garyvee How to manage payment cycle of clients ?
    Please enlighten us

  2. Avataaar/Circle Created with python_avatars Robert says:

    I love 4Ds!

  3. Avataaar/Circle Created with python_avatars dr Geek says:

    Gary i am a mbbs doctor. But i dont know how to make use of myself. You have any meaningfull suggestions for me ?

  4. Avataaar/Circle Created with python_avatars ExclusiveXXIV says:

    This man is not listening at all…

  5. Avataaar/Circle Created with python_avatars RwdyAudi says:

    Gary I have been listen to you now for years. I how do i get an opportunity to tell you my story ask you a few questions and have you take the peruvian red pen to what I've been doing right and wrong. So I can step my game up faster. 👊😎 your the best for always keeping it real and raw.

  6. Avataaar/Circle Created with python_avatars TonyPantaleone N.1 Affitti Brevi Web Marketing Tur says:

    Ciao Gary, very compliment for your quality content video,
    best regards from Italy🇮🇹👋👋
    Tony

  7. Avataaar/Circle Created with python_avatars Teo says:

    Thank you Gary 🙌🏻

  8. Avataaar/Circle Created with python_avatars numberoneappgames says:

    1. Let's not be afraid to hire someone to replace us. Offer equity for someone to run the business and run it better than us.
    2. Look for arbitrage on paying someone else to bring in more.
    3. Streamline what you do, take all advantages, and create an event. (events deck)

  9. Avataaar/Circle Created with python_avatars The Good Doctor says:

    Love it.

  10. Avataaar/Circle Created with python_avatars Jaeed Medrano says:

    So crazy…. I’m that kid. Got hired as a O.M with a buy in for equity in 2 years. Next year we are doing 2.3 mill in the company im in.

  11. Avataaar/Circle Created with python_avatars CountUP says:

    Father Time is undefeated

  12. Avataaar/Circle Created with python_avatars CountUP says:

    When are they gunna get the pretty people lol

  13. Avataaar/Circle Created with python_avatars Evolving with Etta says:

    This is exactly 💯 why we Love Gary 🥰

  14. Avataaar/Circle Created with python_avatars CountUP says:

    Gary is the business whisperer.

  15. Avataaar/Circle Created with python_avatars Decima Sam says:

  16. Avataaar/Circle Created with python_avatars Shawn Employee #6 says:

    Wow this came in at the perfect time!!! My dad is a small business owner and is tired of doing taxes day in and day out for the last 30 years. ive been telling him that he needs to hire someone almost as good as him and pay them $120k a year but he refuses to pay someone that much. SMB owners have such scarcity mindset.

  17. Avataaar/Circle Created with python_avatars AJewOnline says:

    Thank u so so much!!!!!!!

  18. Avataaar/Circle Created with python_avatars Yuliana Mejia says:

    Being in one of those meetings is going on my vision board. Appreciate the knowledge!

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