This is my book, Thank You Economy, in practice.. Not only will you get a ton of insights doing this, you’ll also scale your content and potentially gain back some customers in the process. Who’s trying this in 2023??
I Think that you should call on speakerphone every single person who's no longer subscribed and once was for three months. I Think you should videotape the interaction of you saying thank you, not try to sell them to re-up, but just to build a relationship around the content. The reason you should do it is market research. I'm adding content creation and reactivation of business so calling literally calling and saying I just we just want to thank you for ever being on our service.
Hopefully it brought you some value. obviously aware that you're no longer using us, but I hope it sprung you into a better you. Thank you! The most fun part of the phone call is when you're done just doing love and good and there's this awkward three second pause because they're waiting for you to give them an offer to reactivate, but you don't I Think the market research. you'll get to why people unsubscribed like by the 19th call.
If they all said the berries were the problem, you're like, oh, should we even have berries like like it's real market research.
"Should We even have Berries?!" lol haha
Pure gold here
Commenting for the algorithm
I'm posting shorts now – ask me anything you want to know about being an ER Doctor!
This is pure gold G. I swear you’re a walking, talking, cussing lyrical wordsmith 🙏🏽
To Gary
I’m 39 I turn 40 in exactly 2 months and I’ve lived and worked in sales in Las Vegas to Nashville to Detroit,The Carolina’s,and Destin. Unfortunately I’m back at home in Alabama,I recently lost my grandmother some months back she was like a mother so I’ve been back since the pandemic to help w her. I’ve always had a swagger about me but I’ve lost it and watching someone like Gary whether you like him,loathe,or are indifferent he’s continuously on his hustle and a master of reinventing himself but also staying true to himself and I really respect that. I know I’ve never paid a penny to this man yet he’s dropped many jewels of knowledge on me and for that I say thank you.
I can’t imagine a company actually doing this but it’s brilliant.
Someone once canceled an order on me and my first thought was a knee jerk reaction. After contemplating the situation, I sent a thank you message for the learning opportunity and we both felt better!
Awsome Gary! Build realtions with your ex consumers to get them back and do market research
With a PERSONAL touch.
This is my book, Thank You Economy, in practice.. Not only will you get a ton of insights doing this, you’ll also scale your content and potentially gain back some customers in the process. Who’s trying this in 2023??