The landscape of modern marketing relies heavily on one thing: strategic organic content at scale. Sure, traditional methods can still capture some attention.. but it's nothing compared to the land grab of opportunity that is social media. The creators, companies and brands that are quickest to adapt to this change are the ones who will leverage the most growth
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Marketing is changing dramatically. In a world where we all know in here that we don't watch that many TV commercials outside of the Super Bowl brand, integration into the thing we're watching the game is very important. So whether it's things like the patch or things like social media and streaming services actually eating up the majority of people in this room's attention not print, not Direct Mail not television commercials we grew up with, the landscape is changing dramatically. Whether you're a big business or whether you are literally a human in here that wants something to happen.

Understanding how to make the pictures and the videos and the written words for these platforms is the Battleground Only thing I do for a living for the last 25 years is really just trying to figure out where the attention is and how to be the best at filling that attention with information.

4 thoughts on “Marketing for the now in 2023 #shorts”
  1. Avataaar/Circle Created with python_avatars Mista Jippa says:

    Good stuff bro I've been posting on tik tok,shorts and IG organically seems Ive had the most success with YouTube shorts but with ads Instagram and tik tok has been Killin it!

  2. Avataaar/Circle Created with python_avatars Illan Weiner says:

    Well said

  3. Avataaar/Circle Created with python_avatars GaryVee says:

    The landscape of modern marketing relies heavily on one thing: strategic organic content at scale. Sure, traditional methods can still capture some attention.. but it's nothing compared to the land grab of opportunity that is social media. The creators, companies and brands that are quickest to adapt to this change are the ones who will leverage the most growth

  4. Avataaar/Circle Created with python_avatars 👉 BUY YOUTUBE VIEWS 👉 Link in Bio says:

    such a great video

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