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Gary Vaynerchuk is a New York Times and Wall Street Journal Best-Selling author, self-taught wine expert, and innovative entrepreneur.

13 thoughts on “Not all impressions are good, especially on mobile”
  1. Avataaar/Circle Created with python_avatars Vishwas Bajaj says:

    Wait..am i only one here in 2023 and beyond?

  2. Avataaar/Circle Created with python_avatars PatChat says:

    Anytime a company makes it difficult to buy their product, it turns me off every time. Companies that make it easy to buy are the ones that really thrive.

  3. Avataaar/Circle Created with python_avatars Kanyeki Kamawe says:

    Talk about a consistent message…context over content!

  4. Avataaar/Circle Created with python_avatars Alchemizing says:

    Agree to the Nth degree. I violently rip my headphones out and/or search for a mute or X button the moment I'm bombarded with the awful sound of advertising. I pay to NOT listen to commercials and I've definitely blacklisted companies who do this guerilla commercial bs. It's like ear rape

  5. Avataaar/Circle Created with python_avatars Elijah Watts says:

    Nice vid.

  6. Avataaar/Circle Created with python_avatars Igor Pchelin says:

    Hello! I'm Tyler.I did -45 lbs past 2 weeks.More here hddiet.gs\#kgmH

  7. Avataaar/Circle Created with python_avatars Nathaniel Smith says:

    Garry V is like Gangster Malcolm Gladwell

  8. Avataaar/Circle Created with python_avatars Alison Meeks says:

    Better they got him to rant about a well placed well designed piece that would endear him to the brand rather than "I'll never buy it" rant. IMO

  9. Avataaar/Circle Created with python_avatars Alison Meeks says:

    Right on!

  10. Avataaar/Circle Created with python_avatars Maui Maid Teriyaki says:

    Keep going Gary! Thanks for the message!

  11. Avataaar/Circle Created with python_avatars Dez Futak says:

    I agree Luis – I'm in the UK & when I went to two major newspapers, they had unskippable pre-roll ads that had NOTHING to do with the content I was about to watch. So, I navigated away and found the videos elsewhere, where I CAN skip ads. Obviously the main news channels have relationships with advertisers "Look how many impressions we can get for your ads!" BUT, it's a long-term LOSE-LOSE because for the 0.1% of people who DO click through, the other 99.9% have a BAD ASSOCIATION with that brand

  12. Avataaar/Circle Created with python_avatars Dez Futak says:

    Click-through & conversion rate.

  13. Avataaar/Circle Created with python_avatars Dez Futak says:

    Here's what's different about "now" compared to "then" => "then", it was OK to be top-of-mind even when it was bad news ("Hey, they're talking about me")….but now, the consumer-connected world has DOZENS of competitors to choose from. Enough of a bad reputation spread wide enough leads to the decline and eventual downfall of big brands who stubbornly set their jaw in the face of people voting with their wallets.

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