This question and answer came from Episode 4 of the #AskGaryVee show!
Question: Biggest piece of advice to salespeople in today's digital world?
Answer: Stop being so impatient, and start providing value. Stop throwing the right hook before you've thrown any jabs. The tactics and strategies will change depending on how the digital landscape evolves, but one thing will always remain true, and that should be your focus on providing value. Focus on what your consumer wants from you before you focus on what you want from them. Be tactical, but understand the religion. PROVIDE VALUE UP FRONT. It's why you're here, isn't it?
Gary Vaynerchuk is a New York Times and Wall Street Journal Best-Selling author, self-taught wine expert, and innovative entrepreneur. Find more at http://garyvaynerchuk.com
Jab, Jab, Jab, Right Hook is now available on Amazon! http://bit.ly/jjjrhamazon
Question: Biggest piece of advice to salespeople in today's digital world?
Answer: Stop being so impatient, and start providing value. Stop throwing the right hook before you've thrown any jabs. The tactics and strategies will change depending on how the digital landscape evolves, but one thing will always remain true, and that should be your focus on providing value. Focus on what your consumer wants from you before you focus on what you want from them. Be tactical, but understand the religion. PROVIDE VALUE UP FRONT. It's why you're here, isn't it?
Gary Vaynerchuk is a New York Times and Wall Street Journal Best-Selling author, self-taught wine expert, and innovative entrepreneur. Find more at http://garyvaynerchuk.com
Jab, Jab, Jab, Right Hook is now available on Amazon! http://bit.ly/jjjrhamazon
Shouldn't the jab wristband be on your left hand if you're right hooking with your right hand?
great video!
How is this one of your least viewed videos? This video has made me more money than my fucking college degree. Gary you need to blast this exact video out again, it's old but gold. It has the actionable information like the dark post thing, plus the jab mentality is covered, it's perfect. It's like a "multi-v" (a twist on multi-vitamin and Gary V)
Good shit.
100% agree – far too many brands speak at their audience, not with their fans.
How do you make your outro cards?
Thumbs up! Great vid! Is the linked in thing out yet? Vid looks like it was filmed in the summer.
The music is crazy. Gary likes hip hop huh?
I am providing value, but it can be better.
Sales people need to understand that social media is about Connectivity. Connections are what Convert. We buy from people we like and trust and believe actually have an interest in solving our problems.
You want to know how do it right, look at Adobe, Wacom and Home Depot.
As for the question ***** asked about providing value…
Look at my channel (NOT A PLUG) I mean if you look at it you will see that all I do is tell other Graphic Designers and Digital Artist HOW TO TAKE MONEY OUT OF MY POCKET, Lol.
Seriously. I'm giving away "secrets" that have made me successful, information that nobody puts out there about how you take something Creative, still love it, but make it a business. And teaching people my time saving tutorials for producing the kind of work that lands bigger clients.
I'm pulling back the curtain on how Design Agencies and studios work, and how they hire designers and why they pass them over. I'm giving it away because I love this industry and I don't want people to not pursue it convinced they can't be successful and I don't want people to struggle for years on end and never scale.
I want to make my industry better and change the culture and the game, and I don't want to wait until I can open up an agency and only do that for the few people I can hire and create opportunity for.
Great tips 🙂
Absolutely!
+Gary Vaynerchuk – I finally have a question (yessss – I will put it up on Instagram). Watching the behavior of my "customers" over the last year, I am starting to wonder if the real value that I provide is not our service per se (our live stream Tai Chi classes) but rather the community itself that we have created around those classes. Am I way off base here, or am I seeing something real? What do you think?
How did you get started gary?